Welcome to Bloom Lab
Bloom Lab was founded with three guiding intentions: to bring the art of natural perfumery to life; to create a space that invites people to slow down, explore their sense of smell, and connect; and to feature natural materials in every possible way.
Bloom Lab cherishes authenticity in all its expressions—including you
Founder, Sarah Yeager is a botanical perfumer and sensory artist whose work centers around the idea that fragrance is a true art form—just as evocative and expressive as music, painting, or dance. With a deep focus on natural extraction methods, including the rare and romantic enfleurage process, Sarah creates perfumes that honor the raw beauty of plants and the powerful emotional connections scent can evoke.Her journey into fragrance began in childhood, where a heightened sensitivity to scent sparked a lifelong fascination with how smell shapes memory, emotion, and experience. With early training in the culinary arts, Sarah's deep love of flavor and aroma led her to design custom fragrances for her wedding party—an experience that ultimately launched her into the world of perfumery.
She has studied with the prestigious international perfumery school ISIPCA in France and is the founder of Bloom Lab Perfumerie, a creative fragrance atelier where she shares her passion for botanical perfumery with her community. Prior to this, Sarah built a diverse career in business operations, scaling Vermont-based companies globally and applying her culinary “mise en place” mindset to the corporate world. After a 7-year tenure at an industrial PC manufacturer—witnessing firsthand how advancing technology continues to dull our uniquely human senses—she returned to her creative roots, blending art, science, and nature through the uniquely human medium of scent.
Sarah’s work is a celebration of fragrance as invisible art—one that speaks directly to the soul.
Bloom Lab believes the sense of smell is one of the most powerful human experiences, capable of unlocking memory, emotion, and personal expression. Perfume is not simply a fragrance, but a uniquely human art form worthy of exploration.
True to the natural world, and unlike commercial scents often made with synthetic chemicals, paraffins, additives, and animal-derived substances, all Bloom Lab perfumes are crafted exclusively from the highest-quality essential oils and absolutes, sustainably sourced from botanicals.